Social Media Questions

Top 5 Social Media Questions Answered


Welcome to Small Business Experts Q&A. Do you have a pressing business question? Here’s your chance to get free expert advice! Simply ask your question below. The best questions will be answered by industry experts in the next article.
To kick off, we’ve focused on a topic that many businesses have questions about: social media. We’ve handpicked five questions and provided Tweetable quotes from expert answers that you can easily tweet and share. Read along to see how you can use social media to promote your business, and ultimately, put more money in your pocket.

Question 1: Which is a better platform to promote my business, Facebook or Twitter?Answer: What’s better depends on your objective: Twitter is immediate and real-time, Facebook is more visual and can be more in-depth. – Radha GhiriTweet: What’s better depends on your objective: Twitter is immediate and real-time, Facebook is more visual and can be more in-depth. – Radha Ghiri
Radha Ghiri - Chief Executive Officer at Midas Touch Consultants
  
Question 2: Aside from keeping an eye on key performance indicators, what’s the one thing I should keep in mind about the efficacy of my social media marketing strategy?
Answer: The goal is to contribute to social media conversations… rather than interrupting them. – Jay BaerTweet: The goal is to contribute to conversations… rather than interrupting them. – Jay Baer, Social Media and Content Strategist
Jay Baer – Social Media and Content Strategist

Question 3: What software can I use to help my sales team manage our social media accounts?
Answer: I recommend HootSuite, or tools like it, to help aggregate all social activity to one area for efficiency. - Julio ViskovichTweet: To manage social media accounts, use HootSuite, or tools like it, to aggregate all activity to one area. - Julio Viskovich, NexLevel Sales
Julio Viskovich – Managing Partner at NexLevel Sales

Question 4: Should I use clickbait to increase engagement on Facebook?
Answer: I would rather see you post 2 times a day with high-value content versus a bunch of posts that won’t get you engagement - Amy PorterfieldTweet: I would rather see you post two times a day with high-value content versus a bunch of posts that won’t get you engagement. Amy Porterfield
Amy Porterfield – Social Media Strategist and Author

Question 5: How are Facebook users deciding what content to comment on?
Answer: Commenting on Facebook is about perception, self-perception and a view of how they want others to perceive them. - Mari SmithTweet: Commenting on Facebook is about perception, self-perception and a view of how they want others to perceive them. - Mari Smith
Mari Smith – Social Media Thought Leader

Managing your social media marketing efforts is just one piece of running a business. From paying your taxes to hiring your first employee, we know you have some questions of your own.  Rather than let them go unanswered, you can ask us. Simply fill out the form below, and we’ll choose a select few questions to answer for our next installment of Small Business Experts (SBX). And don’t worry, our responses will be longer than 140 characters

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